Frequently Asked Questions
These are some of the most commonly asked questions regarding the Instagram Verification process and what it entails...
A verified badge is a check that appears next to an Instagram account's name in search and on the profile. It means Instagram has confirmed that an account is the authentic presence of the public figure, celebrity or global brand it represents.
To request a verified badge, you must be a public figure, celebrity or brand and meet certain account and eligibility requirements. Keep in mind that even if your account is eligible for verification, submitting a request doesn't guarantee that your account will be verified.
We look at a number of factors when evaluating Instagram accounts to determine if they're in the public interest and meet our verification criteria.
Your account also needs to be:
Authentic: Your account must represent a real person, registered business or entity.
Unique: Your account must be the unique presence of the person or business it represents.
Complete: Your account must be public and have a bio, profile photo and at least one post. Your profile can't contain "add me" links to other social media services.
Notable: Your account must represent a well-known, highly searched for person, brand or entity. We review accounts that are featured in multiple news sources, and we don't consider paid or promotional content as sources for review.
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Without verification, you'll need at least 10,000 followers to access the feature. It builds brand awareness – As we mentioned before, the blue check tells the world that you're somebody.
It's normal for the process to take more than 30 days, but if things are good you'll receive response within 30 days.
Don't stress – there are still ways to get verified on Instagram even if you're not famous. Anyone can be verified, and while the qualifications can be a bit difficult to meet, it's still entirely possible that you can earn that blue check mark.
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Accounts with between 10,000 and 100,000 followers can make around $200 per post on average. Accounts with between 100,000 and one million followers can expect to make about $670 per post.